Message is the medium

 This first image is representing the Mc'luhan theory which talk about the message and the way its represented. I choosed for  the first image to be a screen-grab from Youtube on a tutorial that shows how to tie a bow. The sender is the channel Leaf with a collaboration with Brad Goreski , the medium is Youtube or Internet and the receivers are everyone who watch the video. This medium give us a message that this video is made for classy men , that we don't know how to tie a bow properly, this is how you will be stylish .  

 This second picture is using magazine as a medium to express femininity and fashionable women, describing how a woman should look like and how should her behave... the sender are the editors and contributers on Vogue magazine and the receivers are woman around the world .

this last image was taken by me, my friend is a medium in this case expressing her love for fashion and clothing especially high end clothing since she is wearing a burberry scarf and a Christian Dior clutch . This picture expresses a lot of messages at the same time maybe my friend is rich , she is a young classy woman ...