Message is the medium

 This first image is representing the Mc'luhan theory which talk about the message and the way its represented. I choosed for  the first image to be a screen-grab from Youtube on a tutorial that shows how to tie a bow. The sender is the channel Leaf with a collaboration with Brad Goreski , the medium is Youtube or Internet and the receivers are everyone who watch the video. This medium give us a message that this video is made for classy men , that we don't know how to tie a bow properly, this is how you will be stylish .  

 This second picture is using magazine as a medium to express femininity and fashionable women, describing how a woman should look like and how should her behave... the sender are the editors and contributers on Vogue magazine and the receivers are woman around the world .

this last image was taken by me, my friend is a medium in this case expressing her love for fashion and clothing especially high end clothing since she is wearing a burberry scarf and a Christian Dior clutch . This picture expresses a lot of messages at the same time maybe my friend is rich , she is a young classy woman ...

Gestalt theory

 This post is dedacted to talk about the Gestalt theory we did in our visual communication class. I choosed to focus more on the continuation law, so basically the pictures I post are expressing the continuation process that our mind created . My friend Hala was walking the other day and I took her process of walking on pictures, the first five pictures convinced us that Hala or my friend is jumping to the other side and will continue walking. However, we are not sure if this imagined continuation will end as we thought of after seeing the first three pictures. this is my interpretation of the continuation law of Gestalt theory.

let's get ready for a night out (Assignment 2: Logos and color)

Naked  2 by Urban Decay

Warm Sugar body butter by Bath and Body works

Skin Vital face moisturizer  by Mila D'opiz

Elnett Satin Hairspray by L'oréal Paris

Whitening Booster toothpaste by Arm & Hammer

Have you ever thought of what a girl use to get ready for a night out ? I walked to my bathroom on Saturday night while I was preparing to go out for dinner to shoot five product I used in order to identify their logos for a assignement. I used Urban Decay the Naked 2 palette as eyeshadow for my eyes, I love the packaging i find it very elegant. It recalls the nude colors inside it.
The second logo is The Bath and Body works body butter, the colors used for this product are brown, caramel and champagne. I used this product because it smells really amazing as well as it does moisturize my body . Next, it's my face moisturizer by Mila D'opiz. They used orange to bring fun and ambition about the product since its revitalizing the skin and nourishing it.
About the hairspray form L'oréal Paris, the colors used are black and champagne , both colors represent elegance and sexiness. The last product is a whitening toothpaste, the colors used in the logo and the packaging are blue, orange , white and red that's to express or identify the product throughout it , like attention, exactingness, trust and loyalty, fun and cleanliness.
Most of the colors and designs were not choosing randomly but report a meaning to the product they are selling .